SmartwooL
CHASE WOAH
We all get out into nature to do different things, but it's all for the same reason. That moment of awe. That involuntary gasp of amazement. Whether it's a gorgeous view, a cool bug, or a personal record, Smartwool provides the gear for us all to Chase Woah.
Our founder and creative lead, Travis Brown, partnered with Fornight Collective and their client Smartwool to develop a new brand campaign that would extend across video, social, and out-of-home.
Agency Partner : Fortnight Collective
Production Partner: Childe
Director: Andrew Maguire
CD Art: Travis Brown ( Hardy Fools )
CD Writer: John Benedict
Athletes:
Alvin Escajeda Kathleen Baker, Mylyn Hosokawa
Josh Nevelson Jonathan Simek